Link: Smile! Marketing Firms Are Mining Your Selfies

http://online.wsj.com/articles/smile-marketing-firms-are-mining-your-selfies-1412882222

Your social media photos from Tumblr (which powers this blog), Twitter and others are getting scanned by marketing analytics companies the Wall Street Journal reports. These companies scan for corporate trademark usage and amusingly Renaissance painters too (Art option).

October 13 | tumblr advertising branding


Link: The Design Thinking Behind London's New $4B Subway Trains | WIRED

http://www.wired.com/2014/10/design-thinking-behind-londons-4b-driverless-subways/?mbid=social_fb#slide-id-1592351

I’d love to see NYC adapt trains like this for the subway. Even simply moving to trainsets instead of individual cars would increase capacity.

October 10 | nyc mta subway


Link: Amazon is about to open its first-ever physical store in New York City

http://www.theverge.com/2014/10/9/6953083/amazon-is-about-to-open-its-first-ever-physical-store-in-new-york-city

Amazon lockers have been a godsend for those who don’t live in doorman buildings. I’m curious to see how their fully-staffed location fares.

When it comes to physical presence, I’ve always been amazed by the wisdom of FedEx buying Kinkos, giving them a national network of staffed locations where customers can securely pick up packages.

October 9 | nyc amazon


Link: Buyer Beware: What You're Actually Getting at Outlet Stores

http://racked.com/archives/2014/10/08/outlet-mall-stores.php

For those who live permanently in NYC, sample sales and holiday sales are a seasonal ritual. I’ll see designs at New York Fashion Week and then see them again being sold out of a cardboard box by a liquidator at a popup sample sale. Other times, I’ll get items at deep discounts from department store sales.

Tourists who don’t have the luxury of timing a clearance sale at Opening Ceremony might take the bus to Woodbury Commons instead. However, Racked reports that most if not all of this merchandise in some stores is made or marketed exclusively for those outlet stores.

I’ve heart about this practice before, but have never fully understood how widespread it was. Indeed, the Federal Trade Commission is looking into it due to the potential to mislead consumers.

My largest concern is that creating subtly inferior merchandise for outlet stores is corrosive to the value of those brands over the long term. These items have lower quality materials and workmanship but still carry an authentic signature of the brand. This diminished quality can lead to diminished brand cachet and eventually diminished sales. 

October 9 | outlet store branding


 

Lately, Google Maps seems to be declining in accuracy. Their app is having problems parsing street addresses, getting confused when there’s a floor or suite in the location, even when the street is clearly identified. Here, it’s confusing the second floor for East 2nd Street, even though the street is identified with the word street and is separated from the building location with a comma.
It’s also disappointing that neither Google nor Apple can handle a search for “city hall.” Google inexplicably points me at a “Chief Medical Examiner” office and Apple sends me to Philadelphia’s city hall.

Lately, Google Maps seems to be declining in accuracy. Their app is having problems parsing street addresses, getting confused when there’s a floor or suite in the location, even when the street is clearly identified. Here, it’s confusing the second floor for East 2nd Street, even though the street is identified with the word street and is separated from the building location with a comma.

It’s also disappointing that neither Google nor Apple can handle a search for “city hall.” Google inexplicably points me at a “Chief Medical Examiner” office and Apple sends me to Philadelphia’s city hall.

October 8 | maps google nyc


 

Anyone serious about making maps for apps quickly graduates from Google Maps to Leaflet and Mapbox. One of Mapbox’s designers wanted to try out their JavaScript library and converted FourSquare locations to Emoji.

Anyone serious about making maps for apps quickly graduates from Google Maps to Leaflet and Mapbox. One of Mapbox’s designers wanted to try out their JavaScript library and converted FourSquare locations to Emoji.

October 2 | mapbox nyc


Link: Consumer Reports Test Shows It Takes A Lot To Bend New iPhones

http://consumerist.com/2014/09/26/consumer-reports-test-shows-it-takes-a-lot-to-bend-new-iphones/

Watching Consumer Reports try to scientifically bend an iPhone made me nostalgic for the summer in high school I spent working in an auto parts supplier’s test lab during similar tests with hydraulic actuators to car parts.

September 27 | iphone6


Link: Photocopying the world

http://www.nytimes.com/2014/09/24/arts/pati-hill-an-author-turned-artist-dies-at-93.html

Long before the days of camera phones, there was the former model who tried to photocopy Versailles.

September 25


Globalization swag via Alibaba

image

I would love to get a pair of Bloomberg LP branded pants to match with an NPR "Animal Spirits" t-shirt. Both represent hands-on opportunities by reporters to understand the global supply chain by commissioning their own one-off apparel items.

September 17


Link: Update: MTA Cites Lack of "Infinite Change" in Current MetroCard Default Pricing. Forgets Credit Cards Exist.

http://iquantny.tumblr.com/post/97027810529/update-mta-cites-lack-of-infinite-change-in-current

iquantny:

In my six months writing on I Quant NY, three government agencies have responded to my posts.

The first was the NYC Department of Health (DOH), which respond to a post about possible grade inflation in restaurant inspection scores. Unfortunately, that response said almost nothing and we…

For people like me who get subway rides only sporadically, the Easy Pay xpress maximizes bonuses while eliminating the odd balances.

September 9


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